Role of the Pharmacy Community

Educational Programs

Access tools and presentations to help advocate safe prescription drug practices for the following groups.

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Generation Rx and the Pharmacy Community

Generation Rx resources are designed to be used by anyone who wants to make a difference in their home, in their school, or in their community. While no particular type of training is necessary to use these materials, healthcare professionals are uniquely positioned to help prevent the misuse of prescription medications. They can do so by vigilant patient monitoring and education to assure the safe use of the medicines they prescribe or dispense, and they can also make valuable contributions to the growing community efforts to turn back this public health epidemic.

Pharmacists and student pharmacists have embraced Generation Rx across the country through the American Pharmacists Association, their state pharmacy associations, or in their individual practices. By educating their patients about potential consequences, they help dispel critical misperceptions about safety and legality when misusing prescription drugs. By providing instruction on proper storage and disposal, they help prevent medications from falling into the hands of those who would misuse them. By participating in community coalitions, they lend their expertise to the important work being done to develop holistic, environmental strategies for prevention. By using Generation Rx resources to give presentations in local schools and community settings, they spread the word about this serious problem and provide guidance on safe medication-taking practices.

Generation Rx was born within the pharmacy community and constitutes a call to action for pharmacists and student pharmacists to lead the charge in this life-saving battle. Please use these resources to help your patients and others in your community, from the very young to the very old, use medicines safely and avoid the potentially tragic consequences of their misuse.

Recognition of Generation Rx Champions

Partnerships between organizations are critical to help spread education and awareness to communities in every state, as well as through the pharmacy profession. The Cardinal Health Foundation is honored to partner with the American Pharmacists Association (APhA) and the National Alliance of State Pharmacy Associations (NASPA). Together, they support pharmacists and student pharmacists as leaders in fighting this epidemic, and recognize their outstanding efforts to spread awareness and encourage action in their communities – at the local, state and national level.

The Generation Rx Champions Award, presented by the Cardinal Health Foundation and NASPA, honors a pharmacist who has demonstrated outstanding commitment to raising awareness of the dangers of prescription drug misuse among the general public, as well as the pharmacy community. Award recipients practice in all areas of pharmacy – retail, acute, alternate care, academia, military, research, pharmacist recovery groups, as well as retired pharmacists. The first recipient was awarded by the Ohio Pharmacists Association in 2010. The award has since grown to 37 state pharmacy associations presenting the award last year. Check out the map below to see which states honored a Generation Rx Champion in 2014.


The American Pharmacists Association (APhA), APhA Foundation, APhA Academy of Student Pharmacists (APhA-ASP) and the Cardinal Health Foundation have proudly partnered on Generation Rx since 2010.

Student pharmacists use Generation Rx resources to educate students, faculty and staff and the communities near their universities. Over 80 colleges of pharmacy, including The Ohio State University College of Pharmacy, have an APhA-ASP chapter using Generation Rx resources. In 2014, student pharmacists conducted more than 800 GenerationRx presentations and educated more than 134,000 children, teens, college students and adults. More than 12.7 million people were reached via public relations – incredible!

The Cardinal Health Foundation and APhA present the APhA-ASP GenerationRx Award as part of a national competition among APhA-ASP chapters. The chapters honored in 2015 were:

National Award: East Tennessee State University Bill Gatton College of Pharmacy

National 1st Runner-Up Award: University of Florida College of Pharmacy

National 2nd Runner-Up Award: The University of New Mexico College of Pharmacy

Region 1 Award: MCPHS University – Boston

Region 2 Award: University of Pittsburgh School of Pharmacy

Region 3 Award: The University of Tennessee Health Science Center College of Pharmacy

Region 4 Award: Southern Illinois University Edwardsville School of Pharmacy

Region 5 Award: Drake University College of Pharmacy and Health Sciences

Region 6 Award: University of Arkansas for Medical Sciences College of Pharmacy

Region 7 Award: Idaho State University College of Pharmacy

Region 8 Award: University of California, San Diego Skaggs School of Pharmacy and Pharmaceutical Sciences

The organizations also present the APhA GenerationRx Award of Excellence to one pharmacist annually who displays exemplary leadership in prescription drug misuse prevention.

The 2015 recipient of the APhA GenerationRx Award of Excellence is Nathan A. Painter, PharmD, CDE, of La Jolla, California. Nathan was selected in recognition of his commitment to community partnerships and interprofessional collaboration in providing substance misuse education. He is an Associate Clinical Professor at the University of California San Diego (UCSD) Skaggs School of Pharmacy and Pharmaceutical Sciences, where he manages a pharmacist-run clinic for patients with chronic diseases. Nathan serves as the faculty advisor for UCSD’s APhA – Academy of Student Pharmacists (APhA-ASP) Generation Rx activities and created a prescription drug misuse elective course. He is an active member of the San Diego County Prescription Drug Abuse Task Force and has collaborated on an interprofessional team to evaluate the state’s Prescription Drug Monitoring Program.

Interested in learning more about these awards and the award winners in your area? Contact